Livestreaming 360-degree video is rarely the right way to go if youre thinking about doing live broadcast for an event but Verizons (disclaimer: Verizon owns TechCrunch via AOL) use of it to show the Macys Thanksgiving Day Paradeactually makes sense. Especially if you happen to have a Daydream View headset, Googles new first-party mobile VR hardware.
The 360 broadcast is accessible to anyone in the U.S. who happens to have Cardboard, or even just Chrome, but its actually best viewed via Daydream VR and the new official YouTube VR app. Dropping in on the stream actually feels like getting a balcony-level view of the parade, with a few different vantage pointsthat cycle throughout the stream.
I dropped in on the stream just in time to catch a huge inflatable Pikachu passing by, and it was a great little moment. Sure, its not exactly Shakespeare, or even a blockbuster Hollywood superhero smash-up, but its a nice distraction and a prime use of 360-video, with logical points of focus and not too much risk in terms of misdirecting a viewers attention while something important happens behind them, for instance (a common problem with a lot of VR content).
The parade runs through noon ET, so youve still got a bit more time to jump in and see what its like again, headset recommended.